Brand Innovation Score 2024
Discover how disruptive innovation, agility and storytelling correlate with revenue growth across industries.
Brand Innovation Score 2024
A year‑view on innovation leaders: how disruptive moves, agility and storytelling correlate with results.
What you’ll get
- Disruptive & trendsetting brands tend to lead their markets
- Agility and user‑centred design raise loyalty
- Sustainability lifts brand value and trust
Frequently asked questions
By itself, it mainly raises brand value and trust; revenue effects come with broader innovation and positioning.
Disruptive trendsetting, agility with user‑centred design, and strong brand storytelling.
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