Always-On Opportunities for Media Creators & Apps

The weekly media panel newsletter for publishers, broadcasters and streamers

Novuter’s Media Creators & Apps newsletter is your weekly media audience insights newsletter, built on our MarketWatch consumer and audience panel. Each week we track thousands of media, news and entertainment posts and campaigns to understand what viewers, listeners and readers react to right now – so you can be the first to know and the first to act.

Instead of guessing which formats, topics or platforms will resonate, you get a short, enhanced summary of our media audience panel: which storylines, creators, placements and touchpoints your audience actually engages with. Use it to sharpen your next content slate, brief your sales house or inspire your marketing, CRM and programming teams.

In every issue you get

  • Weekly media market insights from real audience behaviour
  • Highlights from our media audience and viewer panel across key channels
  • Stand-out campaigns and content from leading media brands and platforms – and why they worked
  • An “Always-On Opportunity” section with test-ready ideas for your network, platform or brand partners

Subscribe free now and receive the next Media Creators & Apps newsletter directly in your inbox.

Media Panel – questions & answers

Attention and competition for audience time keep rising, while many media campaigns and formats only reach a fraction of their potential viewers or readers. The Media Panel newsletter turns our MarketWatch media audience panel into a short weekly email so you can see what people actually watch, read and share right now – and move faster than competitors.

Every week you receive a concise summary of real behaviour from our media consumer and audience panel: standout formats and campaigns, emerging topics and genres, key engagement signals across TV, streaming, audio and digital, plus an “Always-On Opportunity” section with ideas you can test immediately in your own programming and marketing.

The newsletter helps you spot new media trends and audience behaviours faster, brief editorial, sales and marketing teams with concrete insights and keep your content and campaigns continuously relevant between big launches. You can use it to improve relevance, increase match rates and drive more reach, engagement and revenue over time.

Yes. The Media Panel newsletter is free to subscribe to. Premium access to the full novuter MarketWatch platform and additional media and advertising panels is available separately for publishers, broadcasters, streamers and agencies that need deeper data and always-on measurement.